Here is exactly what happens on the call, what we will ask, and what you should have to hand. Read this and the call gets a lot shorter.
We check whether your metro is still open, work out what the search demand actually looks like where you operate, and tell you honestly whether we can help. If we cannot, we will say so on the call.
Which areas do you cover, and how far will you travel for a job
What surfaces do you do — garages only, or patios, basements, commercial as well
Which systems do you install — epoxy, polyaspartic, metallic, flake, polished
How many jobs can you handle a week right now, with the crew you have
What a typical job is worth to you, and your minimum
Are you licensed and insured, and is anyone already running ads for you
Your contractor licence number
Roughly what your general liability cover is, if you know it
Whether you already have a Google Business Profile, and who set it up
Any photographs of finished jobs — even a handful on your phone
Whether your metro is available. We work with one coating company per market. If yours is taken, that is the end of the conversation and we will tell you inside the first two minutes.
Roughly how many leads a week your budget should produce, and how light the first fortnight will be while the account settles.
What it costs — setup, per lead, and what you should expect to spend with Google directly.
What we cannot promise. Google decides who gets verified and how quickly. We manage the process and fix what comes back, but anyone guaranteeing you a badge or a date is selling you something.
Five minutes on your phone. Business details, service area, licence and insurance, and whatever job photos you have.
Campaigns, Business Profile, tracking number, missed-call texting, and the verification application filed with Google.
On your own ad account, on your card, billed by Google directly. Leads route to your phone from day one.
Twenty qualified leads, or we keep running everything at no extra charge until you have them.